Style that feels good has the power to ELEVATE your life. 

E L E V A T E By Rosie McKay exists to give women what they want – to feel unapologetically stylish, confident, and cultivate an empowered mindset.

Inspired by the transformative effect she has witnessed through her work as a celebrity stylist and personal stylist, designer Rosie McKay created the ELEVATE as an answer to the three most common requests she has fielded from hundreds of women around the world:

1. I want to be stylish and confident
2. I want to invest in good quality pieces that flatter my shape and feel good
3. I want to feel empowered to reach my goals

With this mandate in mind collections are designed with the intention of making style feel good and cultivating a “Style Mindset”. Everything from the soft-to-touch fabrics including superfine 100% wool and cotton, to the impeccable tailoring that expertly blends comfort fits with flattering silhouettes is purposefully designed to give women the confidence to show up and lead in all areas of their life.

Made in Australia by highly experienced onshore artisans with hand-picked quality fabrics, the focus is on small volume, high quality trans-seasonal capsule collections.

The core design principle is tailored fits that flatter Every. Body so women feel empowered to show up as their most elevated self in Effortless Style. Every. Day.

At the pinnacle of ELEVATE is an effortless approach to style that favours quality over quantity and focuses on elevated fits and finishes. It’s about leading the conversation that about the enduring power of timeless style built on the foundation of a classic wardrobe that traverses trends.

Given her experience creating hard-working, quality-focused capsule wardrobes for clients around the world, stylist-turned-designer Rosie McKay designs with the intention that every piece can be styled together and/or integrated back with existing classic wardrobe staples like denim and the basic white tee.

Being part of a sustainable future is also at the forefront of the business model, which operates based on a pre-order system to ensure that production is made-to-order from a size 6-16, and wastage is kept to a minimum.

Moving forward ELEVATE By Rosie McKay will also introduce Limited Edition injection collections created with dead stock fabric.

This is ELEVATE By Rosie McKay. This is STYLE THAT FEELS GOOD.